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Thursday, 21 February 2002  
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eBXL, Golden Key in strategic partnership

E-Business Exchange Lanka (Private) Ltd, the information technology and communications solutions arm of KPMG Ford, Rhodes, Thornton & Co, involved in providing world class IT solutions in e-outsourcing, e-integration and e-business services and The Golden Key Co Ltd, which took over the rights to market and support IMAS Corporate Software worldwide - a comprehensive software package developed by IBM entered into a strategic partnership recently.

According to Mukhlis Ismail, Manager, Information Systems of eBXL, IMAS Corporate Software was selected as the application software for the ASP assistance, due to its cost-effective reliability, backed by a skilled technical division to run it.

eBXL offers a product and service range including solutions in ASP assistance, Back Office Solutions, Implementation, Information Technology Solutions and Consulting and e-commerce applications to any trade or industry, mainly targeting integrated financial, Supply Chain Management (SCM) and Customer Relationships Management (CRM).

The Golden Key Co Ltd, which recently took over the rights to market and support IMAS worldwide, has already committed a substantial investment to develop and expand the scope of IMAS. This is expected to lead to providing fast, flexible and state of the art corporate software.

Golden Key Co Ltd President, Suramya Karunaratne said that the company will focus strongly on customer needs and by working in synergy with business partners ensures that it lives up to the promises made. The company's commitment to its business partners further extends to marketing and promotional efforts as well. The setting up IMAS Support Centres in key geographic locations is also on the cards.

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