ICICI Bank in tie up with PCH Holdings

TIE-UP: ICICI Bank, India’s second largest bank and largest private sector bank, has entered into a tie up with PCH Holdings Limited for the disbursement of personal loans for all those purchasing a computer.

ICICI Bank had recently launched its doorstep banking service, Personal loans via debit card, Car Loans and Motorbike Loans in Sri Lanka.

Through this initiative, ICICI Bank will extend their personal loan facility to all customers looking to purchase a computer from PC Partners, the retail arm of PCH Holdings.

PCH Holdings which is one of the leading computer dealer and corporate / institutional computer sales player in the country, has 14 showrooms in Colombo.

Customers can avail of a loan from any one of the 14 showrooms in Colombo based on their eligibility for the purchase of computers from PCH Holdings Limited.

The minimum loan sum disbursed would be Rs 50,000, while the maximum would be Rs 1 million.

The main objective is to facilitate clients who wish to purchase a computer but do not have access to ready funds to do so. An ICICI Bank personal loan allows customers the convenience of easy payment terms in monthly instalments.

Other added benefits that are bundled with the product include- a free Life insurance cover to the value of the outstanding balance of each personal loan and a bank account with a free ATM / Debit card which could be used at any Visa enabled ATM free of charge.

“Since opening its doors to the people of Sri Lanka, it has been ICICI Bank’s ambition to provide our customers with attractive value additions and free services and we intend to continue this practice in all our future endeavors” said Vice President, ICICI Bank Sri Lanka, Kurien Elias.