Sri Lanka seeks to woo Myanmar tourists | Daily News

Sri Lanka seeks to woo Myanmar tourists

A virtual meeting between Sri Lanka mission officials in Myanmar and Aviation and Sri Lanka Tourism Promotion Bureau officials in Colombo was held recently to find ways of increasing awareness about Sri Lanka in Myanmar and developing pilgrim tourism.

Sri Lankan Ambassador Dr. Nalin de Silva held a virtual discussion with officers of the Tourism and Aviation Ministries and the Sri Lanka Tourism Promotion Bureau on the ways and means to promote tourism between the two countries.

The meeting was held as an extension to the discussions held with the Myanmar Tourism Marketing Association, with a view to arranging a platform for ground-level negotiations between the relevant authorities and tourist associations of the two countries.

The discussions focussed on materializing new proposals directed towards increasing awareness about Sri Lanka among Myanmar nationals. Based on the longstanding historical and religious relations between Sri Lanka and Myanmar, it was revealed that there is a huge untapped potential for developing pilgrim tourism between the two countries.

The Ambassador proposed to introduce tailor-made tour packages including significant religious sites in Kandy, Thiriyaya, Anuradhapura and Polonnaruwa with possible discounts to encourage Myanmar tourists. It was also proposed to invite the national television channel in Myanmar to produce a documentary on Sri Lanka in the post Covid period. A video on the religious connectivity between the two countries was also proposed.

Significant attention was drawn towards the establishment of direct air connectivity between the two countries and options available were discussed in detail.

The meeting was attended by the State Secretary to the Ministry of Aviation and Export Zones Development M. Dewasurendra, officials of the Sri Lanka Tourism Promotion Bureau and the Counsellor of the Sri Lanka Embassy, Yangon.