DSI joined by Dreamron to enhance customer experience | Daily News

DSI joined by Dreamron to enhance customer experience

Thusitha Rajapaksa and Dr Kishu Gomes share the partnership agreement at the DSI Nawinna Factory Outlet
Thusitha Rajapaksa and Dr Kishu Gomes share the partnership agreement at the DSI Nawinna Factory Outlet

DSI, one of Sri Lanka’s largest footwear retailers with a wide variety of local and international footwear brands, announced a partnership with Dreamron, the local cosmetic giant with a large portfolio of hair and skincare products under three different brands Dreamron, Evon and Aurica.

Accordingly, uniquely designed Sales Counters are made available in selected DSI showrooms, to add greater value to the common customers embracing the shop-in-shop concept.

Under the first phase, Dreamron sales counters are established in the DSI Nawinna Factory Outlet, as well as the DSI showrooms in Wellawatte, Panadura, Negombo and Kurunegala. Under the second phase of the project, Dreamron products will be available at selected showrooms islandwide.

“As a longstanding local corporate, we at DSI are delighted to partner with another local business on such a venture. We understand how businesses are built throughout generations and can feel the true pulse of the people of Sri Lanka. It will be a new experience for our customers to be able to have access to Dreamron products at our outlets. Together with Dreamron, DSI will create a new lifestyle experience,” commented DSI Reprasantive Thusitha Rajapaksa.

Group Managing Director of Dreamron Dr Kishu Gomes said, “We are equally delighted to partner with Sri Lanka’s footwear giant, DSI that is owned and run by a family that is committed to the admirable cause of making Sri Lankans independent from an economic perspective and we share the same vision for the country which makes this partnership so significant for the country’s march towards economic prosperity”.


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